Tag: Pernod Ricard

Clinking glasses together
334 views

Pernod Ricard breaks the ice

Pernod Ricard has launched a campaign that highlights the power of genuine social connections and encourages consumers to...

Premium spirits
1406 views

Premium key to unlocking festive spirits sales

Pernod Ricard reckons that there is a £15.5m opportunity this Christmas for local retailers - and the key...

Taste the Summer campaign
503 views

Taste the summer with Malibu

Malibu has launched ‘Taste the Summer’, a new digital-first marketing campaign intended to bring the Pernod Ricard brand...

Malibu cans
639 views

Malibu sharpens up for summer

Malibu has introduced new packaging across its full portfolio as it attempts to remain relevant to its millennial...

Campo Viejo
1133 views

Campo Viejo launches latest label design

Campo Viejo has unveiled the latest label design in its Reserva Art Series. Now in its sixth year,...

Kahlua taxi
683 views

Kahlua ‘Kabs’ drive the Espresso Martini message around Edinburgh

Kahlua has rebranded 150 taxis in a £400,000 bid to increase at-home consumption of Espresso Martinis. The fleet...

pernod ricard spirits range
766 views

Pernod Ricard unwraps Christmas campaign

Pernod Ricard has poured £3m into its Christmas marketing budget in a bid get shoppers buying more premium...

Malibu Pina Colada
917 views

Malibu adds Pina Colada to RTD line-up

Pernod Ricard has added a Pina Colada variant to its Malibu ready-to-drink (RTD) range of cans. Available now...

Campo Viego Reserva Art Series limited edition bottle
745 views

Campo Viejo uncorks life with latest limited edition

Campo Viejo has unveiled the fifth of its yearly Reserva Art Series Limited Edition bottles. For the label,...

Beefeater Pink Gin
902 views

Beefeater is in the pink

Pernod Ricard has joined the pink gin party with the launch of Beefeater Pink. The premium gin is...