Product News
Echo Falls taps into Malbec surge
Accolade Wines is extending its Echo Falls portfolio with the launch of Malb-Echo Falls. American Malbec is growing...
Taste the summer with Malibu
Malibu has launched ‘Taste the Summer’, a new digital-first marketing campaign intended to bring the Pernod Ricard brand...
Mondelez reveals trio of Halloween treats
Mondelez has kicked-off the 2019 Halloween season with a hat trick of new launches from Maynards Bassetts and...
BAT unveils new Vype ePod
British American Tobacco’s e-cigarette brand Vype has launched the latest evolution in its range of vaping products, the...
Shoppers can win ‘Cash in a Flash’ with new Trebor promo
Trebor has unveiled ‘Cash in a Flash,’ a brand-new consumer promotion activated exclusively in the convenience channel via...
Funkin launches biggest-ever marketing push
Funkin Cocktails has embarked upon a £1m nationwide advertising campaign supporting its recently launched Nitro Canned Cocktails. Kicking...
Jammie Dodgers celebrates childish mischief
Jammie Dodgers has unveiled a fully integrated marketing campaign reminding people that no matter how mischievous children can...
Sunshine makes Lipton taste better
Britvic is spending £3m on ‘Sunshine Makes It Taste Better’ – a summer campaign for its Ice Tea...
Faith fronts Boë Gin campaign
Paloma Faith is the face of a new campaign for Scottish-based Boë Gin. Faith fronts a 30-second advert...
Walkers spices up veg chips segment
Walkers has launched new Oven Baked with Veg, to tap into the growing savoury snacks category. The new...