Tag: sports & energy

Boost Juic'd range
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Big cans from Boost

Boost Drinks has launched Juic’d, a new 500ml canned energy drink range, to tap into the biggest-selling can...

Relentless zero-sugar range
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Relentless launches new zero sugar range

Coca-Cola Europacific Partners (CCEP) has launched a new Relentless Zero Sugar range, which includes two flavours – Peach...

Boost Fruit Punch
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Boost packs a Fruit Punch

Boost Drinks has expanded its Energy Stimulation range with the reformulation of its Fruit Punch-flavoured 250ml SKU. The...

Monster Ultra Gold and Monster Khaotic cans
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Monster launches two new flavours

Coca-Cola Europacific Partners (CCEP) has added two new variants to its Monster energy drink range: Monster Ultra Gold...

Red Bull Summer Edition
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Red Bull ready for summer

Red Bull has unveiled its latest seasonal edition with the launch of 2022’s Red Bull Summer Edition in...

Energy drinks
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Fuel for thought

New formats and sugar-free variants continue to fuel the sports and energy market. by Gaelle Walker Currently worth...

Rubicon Raw range
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Rubicon Raw range grows

Barr Soft Drinks has added a new Apple & Guava flavour to its Rubicon Raw energy drink range....

Rockstar core range
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Rockstar makes bestsellers HFSS compliant

Rockstar is reducing the sugar content across its core range of energy drinks, making its six bestsellers HFSS...

Buzzed energy tonic water
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Energy tonic water unveiled

Buzzed, described as “the world’s first energy tonic water”, has been launched to tap into the elevated consumer...

Rockstar range in chiller
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A bright future for energy drinks

In the final part of the SLR InAction+ project with the Rockstar brand, we reflect on the knowledge...