Tag: Mondelez
New Wine Gums launch taps into growing less-sugar market
Maynards Bassetts has developed a 30% Less Sugar variant for its Wine Gums range. Made with natural colours,...
Cadbury unveils less-sugar hot chocolate
Cadbury Hot Chocolate has launched its first-ever reduced sugar variant. Available now in cases of 6 x 280g...
Joyfills unveils new format
After launching last August, Cadbury Joyfills has extended its portfolio with the launch of two smaller 75g packs....
belVita freshens up and unwraps new bars
Healthy biscuit brand belVita has unveiled a fresh new look, accompanied by a brace of new products. The...
Hanging in there for big sales
The hanging bags market continues to play a key role in driving impulse sales in stores across Scotland...
Cadbury and Merlin team up to offer 2-for-1 tickets
The Cadbury and Merlin Entertainments partnership that offers consumers free tickets for days out has rolled out across...
Dairylea rebrands as Dareylea
Dairylea is aiming to get families out of their comfort zone this summer through a new on-pack campaign....
Freddo Treasures sails onto screens
Mondelez has unveiled a new £6m marketing campaign to support the launch of Cadbury Dairy Milk Freddo Treasures....
Get set for a summer of silliness from Maynards Bassetts
Maynards Bassetts is set for “a summer of silly fun” with a new on-pack promotion that gives shoppers...
Cadbury dusts off 80s icons for Darkmilk campaign
Cadbury has launched a £6m campaign for its new Cadbury Darkmilk that celebrates all things ‘grown up’. A...