Tag: Mondelez

Maynards Bassetts Wine Gums 30% Less Sugar
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New Wine Gums launch taps into growing less-sugar market

Maynards Bassetts has developed a 30% Less Sugar variant for its Wine Gums range. Made with natural colours,...

Cadbury Hot Chocolate
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Cadbury unveils less-sugar hot chocolate

Cadbury Hot Chocolate has launched its first-ever reduced sugar variant. Available now in cases of 6 x 280g...

Cadbury Joyfills
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Joyfills unveils new format

After launching last August, Cadbury Joyfills has extended its portfolio with the launch of two smaller 75g packs....

belvita bars
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belVita freshens up and unwraps new bars

Healthy biscuit brand belVita has unveiled a fresh new look, accompanied by a brace of new products. The...

Hanging bags
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Hanging in there for big sales

The hanging bags market continues to play a key role in driving impulse sales in stores across Scotland...

Cadbury packs with Merlin promotion
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Cadbury and Merlin team up to offer 2-for-1 tickets

The Cadbury and Merlin Entertainments partnership that offers consumers free tickets for days out has rolled out across...

Dareylea cheese triangles
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Dairylea rebrands as Dareylea

Dairylea is aiming to get families out of their comfort zone this summer through a new on-pack campaign....

Freddo Treasures TV ad
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Freddo Treasures sails onto screens

Mondelez has unveiled a new £6m marketing campaign to support the launch of Cadbury Dairy Milk Freddo Treasures....

Maynards Bassetts packs
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Get set for a summer of silliness from Maynards Bassetts

Maynards Bassetts is set for “a summer of silly fun” with a new on-pack promotion that gives shoppers...

Jason Donovan
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Cadbury dusts off 80s icons for Darkmilk campaign

Cadbury has launched a £6m campaign for its new Cadbury Darkmilk that celebrates all things ‘grown up’. A...