Tag: beer
Genius unveils ‘healthier’ IPA
Genius Brewing has launched its second light craft beer to meet growing demand for healthier options. Gen!us India...
Sharp’s launches golden compass giveaway
Sharp’s is giving consumers the chance to win a campervan adventure as part of a new on-pack promotion...
Coors keeps cool with new packaging
Molson Coors has launched new limited-edition packaging to “highlight the ice-cold refreshment of Coors this summer”. The brand’s...
Kingfisher rebrand is a thing of beauty
KBE Drinks has announced a major new rebrand and repositioning for its biggest brand, Kingfisher, which goes live...
Klopp gets another runout for Erdinger
Erdinger Weissbräu has unveiled the latest phase of its ‘never skim an Erdinger’ campaign featuring brand ambassador and...
Williams Bros plays another Joker
Williams Bros Brewing Co has extended its Joker IPA series, with the launch of Juicy Joker. Juicy Joker...
Brooklyn bridges pilsner gap
Brooklyn Brewery, part of the Carlsberg Marston’s Brewing Company portfolio, is extending its reach into the premium world...
Heineken Silver seeks to shake up European drinks industry
Heineken says it is set to reinvigorate the lager category for Gen Y and Gen Z drinkers with...
Madrí Excepcional debuts in off-trade
Molson Coors has launched Madrí Excepcional in the off-trade to capitalise on the fast-growing world lager category. Madrí...
Krombacher Pils lands in cans
German premium beer brand Krombacher has launched its Pils in a new 330ml sleek can format. Golden in...