Tag: beer
Take a walk with Peroni
Peroni Nastro Azzurro has launched ‘Walk With Us’, a new advertising campaign that reflects the heart of Italian...
Never skim an Erdinger, says Klopp
Timed perfectly to coincide with Liverpool finally winning the English Premier League, Erdinger Weissbräu has unveiled a new...
Destroying beer
UTC has demolished a few pints of beer himself over the years but he was witnessed openly weeping...
Spar makes Gen!us move
Spar Scotland has rolled out Gen!us Craft Lager across all its stores. Gen!us (ABV 3%), described as the...
Coronavirus: growth in off-trade won’t save brewers, says BBPA
The UK brewing industry’s largest trade association has warned that increased sales in the off-trade alone cannot stave...
Discovery is calling for Asahi
Japanese beer Asahi Super Dry has unveiled a new marketing campaign, ‘Discovery is Calling’. Kicking off in May,...
New caps for Trooper
Robinsons Brewery and Iron Maiden have launched a series of collector bottlecaps, one for each of the heavy...
Beer sales fall
Overall beer sales in the second quarter of 2019 were down 2.2% on the same period in 2018,...
Heineken kicks-off Rugby World Cup sponsorship with new bottles
Heineken has rolled out a limited-edition range of bottles for the forthcoming Rugby World Cup, which takes place...
Trooper’s new look is dead good
Robinsons Brewery and veteran heavy rockers Iron Maiden have unveiled a new design for their award-winning Trooper beer....