UTC’s fondness for a wee pint or two of Hugh Tennent’s finest is no secret – so he was fair chuffed to spy a brilliant bit of PR as he shuffled past the Wellpark Brewery in Glasgow the other day.
Carslberg had the temerity to take a billboard ad right across from the home of Tennent’s which clearly got the marketing boys and girls at the brewery a bit excited.
Their response? A huge digital screen questioning the parentage of Carlsberg’s recently relaunched Danish Pilsner, suggesting it was “probably brewed in Northampton”.
