Product News

Yakult: "Happiness is reaching the gut alive"
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Yakult on a mission

To coincide with the 25th anniversary of its launch in the UK, Yakult has announced a new campaign,...

Barratt Fruit Salad Creations
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Valeo experiments with Fruit Salad creations

Valeo Snack Foods has extended its Barratt range with the launch of new Fruit Salad Creations, a range...

Heavily tattooed man
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Tats the spirit: 19 Crimes uncorks new campaign

Treasury Wine Estates’ 19 Crimes brand has unveiled a major UK marketing campaign – The 19th Cork. The...

Richmond Real Blue cigarettes
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Imperial cuts prices

Imperial Tobacco has announced a price reduction on some of its leading brands to help its customers cater...

Taste from the ground up
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Tomato is source of new Heinz ad

Kraft Heinz has poured £1.5m into a new campaign for Heinz Tomato Ketchup called ‘Ketchup. But First, Tomato’....

Pedigree Chum multipack
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Mars pulls plastic from pet food packs

As part of a move to 100% recyclable packaging by 2025, Mars Petcare will replace shrink film with...

Lucozade Alert
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High in caffeine Lucozade Alert launches

Lucozade is adding something new to soft drinks chillers this month with the launch of Lucozade Alert: a...

Women playing cards
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Fox’s ready to ‘revitalise boiled sweets’ with new ad

Valeo Snack Foods has launched a new seven-figure campaign for Fox’s Glaciers to support the brand’s recent redesign....

Pot Noodle Fusions range
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Asian flavours from Pot Noodle Fusions

Unilever has launched Pot Noodle Fusions, a new range designed to cater to the more experiential shopper and...

Guinness Foreign Extra Stout
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New look for Guinness Foreign Extra

Guinness Foreign Extra Stout has introduced a new look for its 330ml bottle format and 24 x 330ml...