Product News

Rice up your life
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Rice up your life

National Rice Week is returning for its fifth year this September (12th – 18th), with a multichannel consumer...

Yazoo Kids
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Future is yellow for Yazoo Kids

Yazoo Kids, FrieslandCampina’s no added sugar flavoured milk, is extending its Minions partnership ahead of a new carton...

Genius IPA
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Genius unveils ‘healthier’ IPA

Genius Brewing has launched its second light craft beer to meet growing demand for healthier options. Gen!us India...

Poppets
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Price-marked Poppets

Poppets has announced the launch of new price-marked packs (PMPs) for three of its best-selling variants – Original...

Gold Leaf tobacco
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Gold Leaf limited-edition papers return for summer

Following a similar launch last year, Imperial Tobacco has announced the roll-out of a new range of limited-edition...

Basketball player
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Tall order: Amber Beverage backs Ukrainian basketball team

Amber Beverage Group (ABG), maker of Moskovskaya Vodka and Rooster Rojo Tequila, has announced its sponsorship of the...

Oasis adverts
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Oasis launches fruity new campaign

Coca-Cola Europacific Partners (CCEP) is ramping up its marketing activity for Oasis this summer, with a light-hearted campaign...

Old Mout Cider WWF packs
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Old Mout launches biggest-ever campaign with WWF

Old Mout has launched its biggest-ever campaign, along with limited-edition designs for its range of 10-packs, as the...

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Dead Man’s Fingers launches RTDs

Dead Man’s Fingers is expanding into the ready-to-drink category with three new launches: Spiced Rum & Cola, Spiced...

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Riverside Greetings partners with Leeds Beckett University

Riverside Greetings, a supplier to the convenience and forecourt industry, has teamed up with marketing and engineering experts...