Product News

Coca-Cola Energy cherry flavour
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Coke Energy debuts cherry flavour

Coca-Cola European Partners (CCEP) has built on the launch of Coca-Cola Energy, which clocked up almost £4m worth...

Blossom Hill Gin Fizz
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TWE puts Blossom Hill Gin Fizz in cans

Treasury Wine Estates has launched an RTD can format for its Blossom Hill Gin Fizz sub-brand into the...

7UP Free cherry can
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7UP Free adds cherry flavour

Britvic brand 7UP has boosted its sugar free range with the launch of a new cherry variant. 7UP...

Robinsons Fruit Shoot
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Fruit Shoot launches myth-busting campaign

Robinsons Fruit Shoot has launched a £1m media campaign to educate parents and health conscious consumers alike on...

Hardys billboard ad
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Hardys kicks-off new marketing campaign

Accolade Wines has launched ‘Certainty in an Uncertain World’, a new six-month £2m campaign that champions its Hardys...

Skittles Giants
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Skittles has giant ambitions

Mars Wrigley has launched Skittles Giants – three times the size of a standard Skittle and softer on...

Yazoo Choco-Hazelicious
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Yazoo goes nuts with new limited-edition

Flavoured milk brand Yazoo has rolled out a new flavour: Choco-Hazelicious. The new drink is available now in...

Asahi Super Dry
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Discovery is calling for Asahi

Japanese beer Asahi Super Dry has unveiled a new marketing campaign, ‘Discovery is Calling’. Kicking off in May,...

Rustlers Quarter Pounder
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Rustlers rustles up new pack designs

Kepak has unveiled a new look for its Rustlers brand, as part of a wider strategy to broaden...

Rockstar XD
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Pepsi acquires Rockstar

PepsiCo is to buy Rockstar Energy for $3.85bn, as the soft drinks and snacking giant looks to cash...