Tag: WKD
WKD has cocktails canned
RTD brand WKD has launched two new ready-to-serve cocktails in cans. Available in cases of 12 x 440ml...
Targeting the millennial pound
The young adult market represents a huge opportunity for retailers willing to build a targeted offer around their...
We’ll drink to that!
As the warm weather shows little sign of relenting, the opportunities for retailers to maximise drinks sales this...
WKD cans cocktails
WKD has launched a new range of cocktails in cans under the name WKD Mixed. The 6% ABV...
New flavour and multipacks from WKD
WKD is adding a tropical new flavour to its range, with the launch of a Mango Crush flavour....
Glasgow prepares for a WKD night out
WKD’s multichannel, interactive ‘WKD for the Now’ summer campaign rocks up in Scotland next week (August 24) at...
New-look WKD for now-gen young adult drinkers
WKD, Scotland’s top-selling RTD for the past decade, will receive a new pack design to coincide with the...
Things are looking rosy for WKD
WKD is stepping up its NPD programme and venturing into new territory with WKD Blush - a 4%...
Some WKD Christmas gifts out there
SHS Drinks will shortly unwrap an interactive ‘Xmas Rules’ digital campaign for its ready-to-drink brand WKD. The activity starts...
It’s a Summer of Bruv for WKD
WKD is celebrating summer with a seasonal digital campaign that attempts to encourage consumers to engage with the...