Nisa is hoping to secure a larger share of the ‘big night in’ opportunity with its latest Big Deal.
With more shoppers looking to rein in spending by enjoying “restaurant-style” meals at home, the deal offers shoppers a steak night for two priced at just £4, including two Co-op Beef Ranch Steaks and Co-op Skinny Fries.
Shoppers also have the option of complementing the deal with a £5.50 bottle of Co-op Argentine Malbec.
With the continued focus on Fill Your Basket For Less activity, Nisa’s new Big Deal would help retailers cater for shoppers making the most of the at-home occasions, Laura Gomersal, Head of Customer and Communications at Nisa said.
“The long, dark, winter evenings coupled with the constraints on shopper budgets, inevitably lead to more occasions spent at home. Our latest Big Deal provides the opportunity for a restaurant style meal, but without the price tag.
“We remain committed to supporting our independent retailers with a range of competitive deals and offers that help them win shoppers and demonstrate value,” she added.
The deal is supported with point of sale and will feature on Nisa’s social platforms including Instagram and Facebook.
