Tag: flavoured spirits

Smirnoff Raspberry Crush
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Smirnoff’s new crush

With flavoured vodka experiencing 30% year-on-year growth, Diageo has introduced new Smirnoff Raspberry Crush (37.5% ABV) to the...

Hooch spirits range
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Hooch launches spirits range

On the back of 106% growth for the brand in the off-trade, Hooch has extended its range of...

Dead Man's Fingers banana rum
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Dead Man’s Fingers turn yellow

Dead Man’s Fingers has bolstered its range of flavours with the launch of a new banana rum. The...

David Beckham drinking Haig Club Mediterranean Orange
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Haig Club launches new Mediterranean Orange

Diageo’s Scotch brand, Haig Club has launched a new spirit drink, Haig Club Mediterranean Orange (70cl, ABV 35,...

Absolut Watermelon
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Absolut taps into watermelon trend

With demand for watermelon-flavoured alcoholic drinks growing 63% in the last year, Pernod Ricard has rolled out Absolut...

Havana Club Cuban Spiced
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Havana Club spices up rum market

Havana Club is introducing its first spiced variant exclusively to the UK, Havana Club Cuban Spiced. It blends...

Malibu pineapple
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Malibu fans push for pineapple

Following its success in the US, Malibu is bringing new Malibu Pineapple to the UK - a blend...

Parrot Bay 'freeze and squeeze' Margaritas
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Parrot Bay set for £2m female-focused campaign

Parrot Bay is launching a new above-the-line marketing campaign this month to drive awareness and consideration of the...

Bottles of Pimm's Strawberry with a Hint of Mint
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Diageo to expand Pimm’s flavours range

Pimm’s is set to expand its range with the launch of new Pimm’s Strawberry with a Hint of...