Nisa unveils more savings on brands

Nisa’s ‘Big Brands Big Savings’ campaign has returned with more deals to help retailers drive sales throughout February.

Deals include Cheerios Multigrain 390g at half price for £1.34, Dolmio Bolognese Light Sauce 500g at £1, which is better than half price, as well as Nescafé Gold Origins Cap Colombia 100g at £3, saving shoppers £1.49.

In addition, shoppers opting for a cosy night in are catered for with Pizza Express Classic Margherita Pizza 245g at £2.55 and Haagen-Dazs Vanilla Ice Cream Tub 460ml at £3, saving shoppers more than £4.50 off the RRP when purchased together.

The promotion is supported by dedicated POS including headerboards, hanging signs, and shelf stripping, as well as online via Nisa’s customer-facing digital channels.

Nisa’s Fresh 3 promotion is also back with a deal comprising Co-op Pineapples at 85p each and Co-op Mangos and Co-op Avocados at £1 each.

Hannah Goodwin, Seasonal Manager at Nisa, said: “With more employers now offering remote working, shoppers are typically using more of their cupboard essentials, such as coffee. Partners offering these deals on branded basics and highlighting them via POS lets customers know that they don’t have to travel to a large supermarket to get their hands on trusted, household brands at great value prices.”

She added: “Many shoppers will be glad to see a money-tight January draw to a close but focus will remain on value as consumers really start getting back on track with budgets and routines post payday.”

Deals are available in stores until 15 February.