Lottery retailers are correctly asking for ID as proof of age at the first time of asking at the highest rate, according to the results from Camelot’s latest mystery shopper programme.
Camelot made more than 11,600 retailer visits as part of its 2022/23 ‘Operation 18’ mystery shopper programme, with the final results showing that 92% of retailers correctly asked for ID as proof of age on their first visit.
Elsewhere, Camelot’s ‘Healthy Play’ mystery shopping initiative involved over 4,000 additional store visits, helping to educate retailers on the signs of potential unhealthy play among their customers.
As a direct result of these initiatives, 94% of National Lottery retailers visited in 2022/23 successfully passed a healthy play knowledge check.
Camelot’s Retail Director, Alex Green, said: “Only a year after the age to play changed from 16 to 18, retailers have achieved their best-ever pass rate for our ‘Operation 18’ mystery shopper programme. This incredible result is testament to the hard work that both retailers and the team at Camelot have put in over these past two years.”
