Kenco has given its Millicano range a fresh new look and feel to coincide with a multi-million-pound media campaign that runs until the end of the year.
The campaign includes TV, social, digital and in-store activities.
Roberto de Felice, Marketing Director at Jacobs Douwe Egberts, commented: “As industry leaders who pioneered instant coffee tins in the UK, we are excited to bring our fresh new look to market.
“We are proud to create quality product experiences to support our retail partners as the coffee market continues to grow and remain relevant to consumers.”
The new Millicano tins are available now in Original 100g, Decaf 100g and Intense 95g with an RSP of £5.79. Kenco Millicano Original 170g is also available, RSP £8.19.
