Burts Snacks has redesigned its Guinness range of hand-cooked potato chips as part of its decade-long partnership with the stout brand.
The revamped design follows the launch of Burts’ new brand identity in 2022.
The range comes in two flavours – Guinness (40g and 150g) and Guinness & Chilli (150g).
Dave McNulty, CEO of Burts Snacks, said: “Keeping consumers and our customers engaged is key for us at Burts.
“Harmonising the new pack design of our Guinness flavour potato chips with the rest of our product range that reflects our Devon heritage will allow us to remain connected with the market and continue our steadfast growth into Q3 and Q4 of this year.”
