As Kevin Bridges remarked, in Scotland we don’t have parties, we have “empties”. The latest promotional activity from Tennent’s Lager is continuing this proud Scottish tradition by giving one lucky punter and 19 friends the ultimate “empty” at Wellpark Brewery in Glasgow.
Tennent’s recruited Scottish wrestling legend Grado to help spread the good news in his own unique style, as he posed with a giant golden ticket outside the brewery.
100 smaller golden tickets have been placed into packs of Tennent’s Lager which are on shelves across Scotland right now. Those who discover a ticket will instantly win a £50 goodie bag and personalised glassware. Once they register their unique code on the Tennent’s website they’ll be entered into a draw to win the big prize, which includes:
- Red carpet arrival at the brewery for the winner and 19 friends
- Their name immortalised on the brewery timeline
- A special celebrity welcome on the big TV in reception
- A VIP tour of the brewery with the Master Brewer
- A three course meal of their choice
- Personalised glasswear
- A bespoke party at the brewery with their choice of theme
- A limo into town
- Overnight accommodation
- Goodie bags
- A year’s supply of Tennent’s lager
A Tennent’s Lager spokesperson said: “Whoever wins this will certainly be in the good books with their mates for a long time to come and we can’t wait to see what the winner comes up with as a theme. Empties have a reputation for getting a little out of hand, so we might need to check if Grado’s available to be the bouncer.”
Grado added: “It’s yersel! What a prize up for grabs here troops full run of the Tennent’s brewery for you and your pals with all bells and whistles you could ask for. I’ll be straight down the off licence tomorrow to pick up a slab and see if I can find one for myself. I’ve never wrestled in a brewery before and a wrestling themed party would be some buzz. Good luck everybody.”
