Tag: Perfetti Van Melle

Mentos Complimentos
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Mentos sweetens up Confectionery category with Complimentos

Mentos has spent £1.6m on its new limited-edition Complimentos product and accompanying marketing campaign. Following on from last...

Mentos Chewy & Fresh
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New Mentos is both chewy and fresh

Mentos has launched Chewy & Fresh, a brand-new range of chewy mints. Perfetti van Melle (PVM) has introduced...

Mentos
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Mentos says hello for the second time

Mentos has announced the return of its ‘Say Hello’ campaign for 2018. With a limited-edition run of mint...

Fruittella grab & go sachets
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Fruittella launches ‘grab & go’ sachets

Fruittella has added a new grab & go sachet option to its range of less sugar and sugarfree...

Fruittella 30% less sugar chewy bags
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Fruittella offers more choice, with less sugar

Fruittella has added two new products to its range of 30% Less Sugar chewy bags: Jelly Foams and...

Chupa Chups Halloween skull
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Soft drinks and confectionery key to Halloween profits

The American obsession with Halloween has gradually taken hold on this side of the pond – and that’s...

Mentos gum
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Mentos flips with new format

Mentos is looking to freshen up the gum market with four new launches this summer. The brand’s White...

Sugar
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Less sugar, more sales

With the sugar tax looming, drinks and confectionery brands are looking to provide healthier alternatives to keep costs...

Mentos Mix on the Beach
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Mentos responsible for beach mix-up

Mentos has launched Mentos Mix on the Beach, a limited-edition flavour pack. Available from March until stocks last,...

Fruittella sugar-free
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‘World-first’ for Fruittella with sugar-free sweets

With 92% of consumers actively trying to reduce the amount of sugar they buy, Fruittella has launched two...