Perfetti Van Melle has launched its Fruit-tella Strawberry chews in a sharing bag format.
The individually wrapped toffee-shaped soft chews are available now in cases of 8 x 170g packs, with an RSP of £1.50.
Fruit-tella Simply Strawberry is made to an entirely vegan recipe, with real fruit juice and only natural flavours and colourings. The sweets are also dairy-, nut- and gluten-free.
Lauren Potter, Fruit-tella Senior Brand Manager, said: “Perfetti Van Melle has been providing consumers with top quality treats for over 120 years and we are delighted to continue to encourage Fruit-tella enthusiasts to share the fruity fun with Simply Strawberry’s new sharing bags.
“The new Sharing Bag format is ideal for making quality time with friends and family even sweeter. We look forward to seeing shoppers both loyal and new sharing a sweet moment together with Fruit-tella Simply Strawberry.”
