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Player’s Crushball launches in 10s

This information is for tobacco traders only

Imperial Tobacco is rolling out Player’s Crushball King Size 10s nationwide from 1st July.

Imperial Tobacco Brand Portfolio Chassis Manager Emma Stew commented: “Capsules have caught the imagination of adult smokers, quickly grossing a Factory Made Cigarette market share of almost 8.5%.

“The 10s format is extremely popular in the capsule segment, and with Crushball offering the best value we expect the brand to go from strength to strength. It’s a retailer must-stock.”

Player’s Crushball 10s will retail for £3.25, with PMPs also available at the same price (while stocks last).

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This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.