Nisa has unveiled a 360-degree virtual tour of its latest Evolution format store.
The tour takes users on a trip round Nisa’s Stoneleigh store, as exhibited at the symbol group’s annual trade show earlier this year. It lets people navigate their way round the 4,000sq ft shop and offers category insights as well as advice on products, merchandising and store layout.
Key convenience trends are demonstrated in the store which features modular drop-in units, bespoke display units, self-service tills and the latest energy efficient chiller cabinets.
Darren May, Head of Format and Development at Nisa, said: “We have incorporated a wealth of category advice and insights in a bid to provide our retailers with helpful information that will help them run their businesses and make improvements in category areas where they might need support.”
By sharing the virtual tour of the store, May hopes to persuade current Nisa retailers of the benefits of investing in their store as well as attracting new retailers to the Nisa business.
“Stores that have converted to our latest format have enjoyed healthy uplifts in sales, growing an average of 12%, so it is important retailers can see what is available as well as get the insights and data to help them understand how they can improve their business,” he commented.
