Never skim an Erdinger, says Klopp

Jurgen Klopp

Timed perfectly to coincide with Liverpool finally winning the English Premier League, Erdinger Weissbräu has unveiled a new TV commercial starring brand ambassador Jürgen Klopp.

The ad sees the Liverpool boss bring a crowded pub to a standstill by urging the bartender to throw away his beer blade and “never skim an Erdinger!”

It airs from July 2020 on all major commercial channels and marks the start of an Erdinger campaign specifically tailored to UK audiences.

Marcus Korte, Export Director of Erdinger Weissbräu, commented: “With the ‘Never skim an Erdinger’ campaign and Jürgen Klopp as an outstanding brand ambassador at our side, we aim to create a new impetus which will enable us to position wheat beer as a highly desirable speciality throughout the UK market.”

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