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Guinness celebrates designer John Gilroy

John Gilroy's designs for Guinness

Guinness has launched two limited-edition can designs to celebrate John Gilroy, the artist behind some of the brand’s most famous advertisements.

Cans featuring his ‘flying toucan’ and ‘lobster’ designs are available across the off-trade now in 4-, 10-, 12- and 15-packs, priced at £5, £12, £13 and £15 respectively.

Renowned for his humorous and memorable illustrations, Gilroy’s work appeared between the 1930s and 1950s. It helped revolutionise the global face of advertising.

Nin Taank, Guinness Brand Manager, said: “Taking designs from some of our most iconic campaigns from the past, we are delighted to give consumers a piece of this history via these nostalgic cans.

“Due to a sizeable marketing investment and with previous proven success in the US, Australia, and Canada, we believe the limited-edition cans will prove popular amongst shoppers and help to boost sales”.

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This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.

This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.