Edinburgh Gin’s Ready to Drink (RTD) Gin & Tonic has won a Gold medal in this year’s International Spirits Challenge.
The new RTD was launched onto the market just two months ago in response to consumer demand for premium ready to serve drinks within a category which saw growth of 11% last year.
Commenting on the win, Edinburgh Gin’s UK Managing Director Neil Boyd said: “It’s always a proud moment when a distinguished awarding body recognises one of our products so soon after launching to the market. We strive for excellence in absolutely everything we do at Edinburgh Gin, and this award just underlines this.
“Consumers have a real thirst for quality and the launch of our RTD cans is a direct move to ensure that they can continue to enjoy their favourite gin in a new, convenient way.”
Edinburgh Gin & Tonic (ABV 6%) contains the multi award-winning London Dry gin combined with tonic water and a hint of Seville orange. The company’s RTD range also includes Rhubarb & Ginger Gin Liqueur mixed with ginger ale (5% ABV).
Both are available from wholesalers in slimline 250ml cans.