Tag: RTDs
VK gives mixed pack makeover
Ready-to-drink brand VK has revamped the design for its mixed pack and added its newest flavour, VK Watermelon,...
Premium RTD market turns Dark ‘n Stormy
Love Drinks has brought the Goslings Rum Dark ‘n Stormy ready-to-drink cocktail to the UK. Dark ‘n Stormy...
VK launches ‘Find the Watermelon’ mixed packs to promote new variant
The latest addition to the VK range of RTDs, VK Watermelon, has joined the other six VK flavours...
VK drinkers demand Watermelon variant
Global Brands has unveiled Watermelon as the winner of a nationwide public search to find a new flavour...
Hooch targets movie-loving millennials
Hooch has unveiled its biggest-ever promotion, which sees the brand give away a movie with every purchase of...
Gordon’s launches ultra-low-alcohol RTDs
Gordon's has introduced two ultra-low-alcohol gin & tonic-flavoured sparkling variants, which are less than 0.5% ABV and 68...
Hoola hooch gripe rejected
The Portman Group’s Independent Complaints Panel has rejected a complaint about the packaging of Hoola Hooch. A member...
Edinburgh Gin & Tonic takes gold
Edinburgh Gin's Ready to Drink (RTD) Gin & Tonic has won a Gold medal in this year’s International...
WKD cans cocktails
WKD has launched a new range of cocktails in cans under the name WKD Mixed. The 6% ABV...
Malibu adds Pina Colada to RTD line-up
Pernod Ricard has added a Pina Colada variant to its Malibu ready-to-drink (RTD) range of cans. Available now...