Dr. Oetker says sharing is caring

Dr Oetker cake mix

Home baking brand Dr. Oetker has launched three new traybake kits that contain cake mix, frosting and a baking tray.

All three kits – Lemon Drizzle (375g), Carrot Cake (425g), Chocolate & Salted Caramel (425g) – produce 12 portions and are available now in cases of four with an RSP of £2.50.

The kits are simple to use, and just require the addition of eggs, milk, oil and butter to the ingredients included.

Jen Brown, Head of Marketing, Cake & Dessert at Dr. Oetker UK, commented: “Typically the UK’s favourite cake flavours are only found in whole cake mixes, which are generally suited for celebratory occasions. We wanted to launch something that was more versatile for modern mealtimes and can still be used for special events and everyday snacking.

“These three traybake mixes allow consumers to bake their favourite treats and share them at bake sales, in the office and with their loved ones. They are also the perfect addition to lunchboxes for a delicious lunchtime snack. We’re confident these will be a hit with home bakers of all abilities!”

For more information, call 0113 823 1400 or visit oetker.co.uk.