Coke signs on as UEFA Euro 2020 sponsor

Euro 2020

Coca-Cola has been named as the official soft drinks sponsor for UEFA Euro 2020.

The tournament will be hosted in 12 cities across Europe – including Glasgow – to celebrate the 60th anniversary of the competition.

Walter Susini, Coca-Cola’s Vice-President for Marketing for Europe, Middle East and Africa, commented: “In 2020, leading up to and during the tournament, we’ll feature a broader array of beverages than ever before to refresh teams and fans alike all across Europe”.

UEFA Euro 2020 will kick-off in Rome on 12 June, and will come to its conclusion a month later, with the final taking place at Wembley.