Nisa’s Best in Fresh workshops drive sales growth

Nisa storefront

Nisa members have reported sales growth of 8% since the introduction of fresh food workshops earlier this year.

The Best in Fresh workshops offer training and advice on best practice and essential support on fresh food development, delivered by Nisa’s fresh food development managers in association with Nisa’s Retail Academy.

The free sessions give key guidance on how retailers can better implement their fresh offering in store to increase sales across the category.

Launched last year, the response to the workshops has been positive, with over 200 retailers taking part in the first sessions and providing feedback.

Victoria Lockie, Head of Support and Shared Services commented: “We have worked hard as a team to deliver the workshops through the Nisa Retail Academy, and it is refreshing to see the 8% sales uplift within this category. The whole team is instrumental to the success of the workshops, including members sharing best practice; and attending the workshops gives them an ideal networking opportunity to do so.”

The workshop also provides attendees with a number of initiatives, including 10% off online learning through the Retail Academy and 15% discount on selected fresh related concept data equipment.
Nisa member Kishor Patel, commented: “This is a great tool Nisa has and session attendance should be mandatory as it is of great benefit.”

Dorset based Nisa retailer, Ian Hughes, also saw the advantages, he said, “The course has given me the confidence and enthusiasm to implement change in store and to train my staff more in this area.”