Unitas Wholesale creates three new category guides

Unitas Wholesale has worked with its supplier partners to develop three new mini category guides.

Independent retailers can now benefit from new guidance on the confectionery multipacks category and on the opportunities that the ‘big night in’ occasion and Christmas confectionery & biscuits category presents.

Plan for Profit category controller, Tracey Redfearn, said: “Confectionery multipacks have grown by 24% in the last five years, in home eating occasions have risen by 60% due to the Covid restrictions and consumers are expected to spend even more on Christmas related confectionery & biscuits in 2021.

“Each of the three new editions give context to the opportunities that these areas of focus present to independent convenience retailers, while providing key advice on the best sellers, core range and merchandising to help them maximise sales and grow their categories in store.”

The Focus On series of category guides is available to view and download at www.planforprofit.co.uk and on the Plan for Profit app.

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