Swizzels now serving Great British Puds

Swizzels Great British Puds

Sweet manufacturer Swizzels has launched a brand-new hanging bag product, Great British Puds.

Great British Puds includes four varieties of individually wrapped chew bars in classic British dessert flavours: Sticky Toffee Pudding, Lemon Meringue, Rhubarb Crumble and Apple Pie & Custard.

It is available now in 150g bags with an RSP of £1.29. Price-marked packs are also available.

The product is suitable for vegetarians and vegans, indicated with a clear flash on the front of the pack.

Great British Puds was invented and developed with the help of Tracy-Jane Fielding, who got the opportunity to bring her creation to life by winning Swizzels’ 90th anniversary Sweetest Invention competition.

Jeremy Dee, Managing Director of Swizzels said: “Great British Puds is our biggest launch for 2020 and we are confident it will contribute to the exponential growth we are experiencing across chew bars and hanging bags.”