Starbucks Frappuccino sticks it to shoppers

Starbucks Frappucino

Starbucks has launched a new ‘Show Your Flavour’ campaign that lets consumers decorate their own chilled Frappuccino bottle and then share their designs on Snapchat and Instagram.

Special packs, which contain a selection of brightly-coloured stickers, are available now across Starbucks Frappuccino Vanilla, Mocha, Coffee and Caramel flavours.

Once they’ve plastered their bottle with emojis, hearts and summer sunglasses, shoppers can upload their creations wiith the hashtag #myfrappuccino.

Charlotta Oldham, Senior Marketing Manager RTD for Starbucks, said: “This campaign is all about inviting our customers to have fun this summer personalising their Bottled Frappuccino and sharing their designs with us on social media. We can’t wait to see the results!”

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