Kerry Foods has unveiled a new competition, giving retailers 15 chances to win a £150 experience voucher. With snacking currently worth £31bn and with increased shopper footfall to c-stores in the summer, the competition aims to draw retailers’ attention to their in-store snacks offering.
This is Kerry Foods’ biggest-ever trade competition, running through the entirety of the summer, with a winner a week for 15 weeks. To enter the competition, retailers should follow these three steps:
- Visit the Kerry Foods trade website
- Submit their details on the competition page to download the snacking category tips
- Retailers can double their chances of winning by tweeting about their entry, thereby gaining an extra chance to win with a second entry
Ian Garrett, Sales Director for Convenience at Kerry Foods, commented: “Summer is an exciting time for convenience stores, however retailers need to ensure they are prepared and plan ahead to maximise the sales potential. Our internal data suggests that with the right range, promotion and merchandising, retailers could see an uplift of 8% or more in their chilled snacking sales during this key season.
“Our chilled snacking range has something for everyone, from Yollies yogurt sticks and Cheestrings for kids, Mattessons Fridge Raiders for teens and the new GoGos cheese snacks aimed at adults. Our range makes Kerry Foods the perfect partner for retailers looking to maximise snacking sales this summer.”