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Nisa gears up for ambitious recruitment drive

Nisa is aiming to open a further 400 stores this year as part of an ambitious recruitment drive.

The symbol group opened 473 new stores last year and says it has seen a strong start to 2023, with 130 stores having been recruited year to date. Over the past two years, Nisa has recruited almost 900 stores.

Recruitment of wholesale partners, including Greens Retail and MPK, has almost doubled in the same period year-on-year.

The recruitment drive is being supported by investments in price and the introduction of a simplified version of its Fresh Rewards rebate scheme.

Peter Batt, Managing Director at Nisa, said: “The sustained growth in recruitment is not only down to the brilliant team at Nisa, who have gone from strength to strength, but also to the strength of Nisa’s proposition for independent retailers.

“At Nisa we’re committed in ensuring our retailers are at the heart of the decisions we make, and we’ll continue to invest in our offer.”

Victoria Lockie, Head of Retail at Nisa, added: “At Nisa we’re passionate about being the partner of choice for retailers and wholesalers, driving mutual success and benefits and I’m absolutely delighted to see that Nisa is the continued partner of choice for so many independent retailers.

“We strive to be the best we can be for all our partners and we look forward to welcoming everyone joining the Nisa family.”

The symbol group currently supplies 2,480 Nisa facia/independent facia retail stores.

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