Coffee-to-go company eXpresso PLUS has rebranded to give the coffee solutions it offers a brand-new look.
Lauren Tyler, eXpresso PLUS Marketing Manager, explained: “On reflection of the achievements of eXpresso PLUS over the past five years, it is now the perfect time to give our business a new and distinctive look with a stronger identity. It was important that our new brand image portrayed the quality of the products we sell and the reputation we have gained as proven leaders in the market.”
Working in partnership with Lavazza, Nescafé and PG tips, eXpresso PLUS has grown 390% in four years in a market worth £9.6bn, providing a range of ‘off-the-shelf’ hot drinks machines and tailored design solutions to meet client needs.
Tyler continued: “Coffee is an ever-growing and changing environment with 60% of consumers purchasing take away coffee at least once per week and new technologies being introduced constantly. Investing in this rebrand shows eXpresso PLUS’s agility to move with market trends and underpins our commitment to the industry, while assisting in positioning us as a major player in the market.”