Calbee UK has purchased Seabrook Crisps for an undisclosed sum.
The gluten-free crisp manufacturer will continue to operate from its Bradford base, led by Chief Executive Jonathan Bye.
Entering the British snack market in 2014, Calbee UK is a subsidiary of Japanese $2.3bn global snack company Calbee Inc. It is best known for its pea-based Yushoi and Harvest Snaps products.
Richard Robison, Managing Director of Calbee UK, said, “We are hugely excited by the obvious fit that Seabrook represents for us in bringing the mainstream snack of potato-based crisps into our product portfolio.”
Jonathan Bye, Chief Executive of Seabrook, added: “It’s an exciting time for our people, customers and suppliers as we embark on the next phase of our growth journey. We have ambitious plans and are looking forward to delivering these as part of the Calbee family. There are certainly exciting times ahead.”
