As part of Cadbury’s year-long 200th anniversary celebrations, Cadbury Hot Chocolate has launched a new promotion that gives shoppers the chance to win either £2,000 in cash or one of 200 limited-edition Cadbury ‘Chunk’ Mugs.
The promotion is supported with out-of-home advertising, influencer communications, email comms and social media activity.
Promotional packs are available until mid-April.
To be in with a chance of winning a mug, or one of five cash prizes of £2,000, shoppers need to enter the code from participating packs on the promotional website or scan the QR code on marketing materials.
