New branding for Broughton

Broughton Brewery range

Borders-based Broughton Brewery has refreshed its packaged beer range, extending into 33cl cans and – by customer request – launching Hopo Blonde gluten-free lager.

The Hopo brand has been redesigned, with the addition of 33cl cans for Hopo Session IPA and gluten-free Hopo Blonde Lager cans. The award-winning brewer’s flagship 6.2 IPA is now branded as Hopo 6.2 IPA.

A spokesperson for Broughton said: “For any retailer looking to grow their craft beer sales, we have the perfect range, and it is all backed up by 40 years of proud brewing heritage.”

STG July 2021