Tag: Barr Soft Drinks

Rockstar range
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Rockstar ends AG Barr contract

Rockstar Energy has terminated its contract with AG Barr. The Cumbernauld-based soft drinks producer makes, sells and distributes...

Rockstar range
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Rockstar range reformulation ramps up caffeine content

Rockstar is launching a reformulated core range with 25% more caffeine to create a point of difference for...

Energy Drinks: Red Bull
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Viral sales

Coronavirus has turbo-charged sales of sports and energy drinks during a period when they are traditionally already strong,...

Irn-Bru's Fanny ad
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Make your own Fanny, Irn-Bru urges public

Irn-Bru is giving fans a chance to star in their own adverts for Scotland’s favourite ginger as part...

'Steamy Windows' Irn-Bru ad
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‘Irn-Bru gets you through’ returns

Barr Soft Drinks has brought back its ‘Irn-Bru gets you through' campaign, which kicks-off with reruns of the...

Diet Coke
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Healthier choices take centre stage

The Covid-19 crisis is likely to encourage even more shoppers to opt for healthier choices when it comes...

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Barr launches ‘unboring’ Rubicon campaign

Barr Soft Drinks has launched a £5m campaign for its Rubicon brand that encourages young soft drinks consumers...

Rockstar XD
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Pepsi acquires Rockstar

PepsiCo is to buy Rockstar Energy for $3.85bn, as the soft drinks and snacking giant looks to cash...

SWA Achievers Awards 2020
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Achievers rewards Scotland’s most innovative wholesalers

The innovation, excellence and professionalism of wholesalers from across Scotland have been rewarded at the annual Scottish Wholesale...

Irn-Bru Xtra flavours
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Flavour feud brewing for Irn-Bru Xtra

Irn-Bru is calling on fans to choose two new limited-edition flavours to join its Xtra range. Facebook followers...