Ferrero has brought back its Sparkling Store Makeover competition for Christmas 2019.
As the name suggests, the competition gives retailers the chance to win a sparkling store makeover worth £4,000, which will include bespoke festive decorations and a community event to bring local people together. New for this year, Ferrero will also help the winning retailer maximise sales during the Christmas period, offering best practice tips and display materials to make the most of the biggest confectionery occasion in the year.
Retailers can enter by heading over to the member’s page of the Ferrero trade hub Your Perfect Store. Alternatively, retailers can tweet a video nomination of themselves, describing their perfect Christmas and nominating other retailers to share theirs, by using the hashtag #YourPerfectChristmas and @FerreroYPS handle.
Last year’s winner Gaurave Sood (pictured) said: “We, as a family, learnt a lot about the importance of creating theatre in our community store following the collaboration with Ferrero. I urge all other retailers to enter and take inspiration from this competition – it was great to give something back to the community and to see great success at Christmas last year.”
Entries close on 19 November 2019.