Rollover has teamed up with Warner Bros to celebrate the launch of the new Superman movie.
The collaboration gives consumers the chance to win a trip to Paris for two. Furthermore, 10 lucky winners will each bag a piece of exclusive Superman merch every week until the promotion closes on 21 July.
The campaign is supported by a comprehensive social media campaign driving details of the partnership and prizes available, as well as in-store POS and co-branded packaging.
To be in with the chance of winning, consumers need to scan a QR code on the co-branded packaging across Rollover’s hotdog range and POS.