Nisa looks to grow partnership with food waste app

Nisa has launched a campaign to increase the number of its retailers signed up to food waste fighting app Too Good To Go and help reduce food waste further.

The symbol group is also marking two years of working with Too Good To Go by launching a mission to grow the partnership to 1,000 stores and in doing so save more than two million kilograms of CO2e emissions from going to waste.

A video has been created to promote the partnership with Nisa partners – Fighting Food Waste with Too Good To Go – along with a flyer that is being shared with partners by Nisa’s retail development managers to raise awareness and get them involved.

Ian Bacon, who has recently taken on responsibility for leading the Too Good To Go partnership at Nisa, said: “As the demand for fresh food in convenience stores grows, there is always a risk of waste and the Too Good To Go app is a great way of reducing that and at the same time doing something positive and helping to save the planet – one Magic Bag at a time.”

Currently 100 Nisa stores are involved in the Too Good To Go partnership, between them saving more than 46,000 Magic Bags of food in the past 48 months and saving 115,000kg of CO2e from going to waste.

Store manager Sunna Hussain, from Caledonian Road Nisa Local in North London, said: “Too Good To Go is the perfect solution for reducing food waste. It has enabled us to get our food in front of a whole new audience. The app was fast and easy to implement.”

Jay Javid, from PGNJ Limited, a Nisa partner based in Glasgow, added: “We launched Too Good To Go about six months ago and have saved £15,000 worth of food going to waste in nine stores. It’s a brilliant concept.”