McCain Foods has unveiled a new product range specifically designed for air fryers.
The launch comes with almost half (45%) of UK households now owning such a gadget, and the new range is the only product officially recommended by the UK’s number one air fryer brand, Ninja.
The vegan-friendly McCain Air Fryer range includes Deep Ridge Crinkle Fries and French Fries, both of which are ideal if you want your chips in a hurry; they cook from frozen in eight and five minutes respectively.
Mark Hodge, VP of Marketing at McCain commented: “We are the first frozen potato brand to create a designated range of air fryer-specific products, and we are continuing to invest in innovation to bring quick, easy and tasty products for time-poor consumers.
“We know that consumers are looking for convenient, healthier and tastier options, and so with the launch of the Air Fryer range, we are helping consumers add restaurant-quality foods to their home cooked meals, in just minutes.”
