Mars Wrigley has unveiled Triple Treat, a new chocolate snack that is 100% compliant with England’s forthcoming HFSS legislation.
High in fibre, and consisting of over 75% fruit and nuts, Triple Treat will be available in four variants – Snickers, Mars, Galaxy and Bounty.
Forty-gram singles RSP at 80p and will be available from the start of June in Tesco stores, with a wider roll-out later in the summer. Multipacks of 4 x 32g bars (RSP £2) will also be available.
Each bar is dipped and drizzled with smooth milk chocolate, and the variants reflect the original products on which they are based – from chewy caramel in the malt-infused Mars Triple Treat to the crunchy roasted nuts on the Snickers variant.
Kerry Cavanaugh, Marketing Director at Mars Wrigley UK said: “Triple Treat does exactly what is says on the tin – it’s packed with a knockout trio of fruit, nuts and our iconic chocolate, and is delightfully delicious to boot. At Mars Wrigley, we’re thrilled that Brits can now enjoy a great tasting – and HFSS compliant – Galaxy, Mars, Snickers and Bounty treat. It’s tasty reinvented!”
