Iceland partners with Uber Eats

Uber Eats rider

Iceland has started trialling rapid delivery in partnership with Uber Eats.

The trial, which begins in London, will use Uber’s technology and Iceland’s in-store infrastructure to deliver goods in as little as 20 minutes.

More than 1,000 branded and non-branded items from Iceland will be available on the Uber Eats app for delivery to consumers near South Bank, Poplar, and Walworth Road.

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