Disposable vape manufacturer Geek Bar has revamped one of its most popular ranges as part of plans to increase its market share in the UK specialist and convenience retail sectors.
The S600 has been modernised to include a new rectangular shape to enhance the ergonomics of the device.
The upgraded vapes – available now – are lightweight and compact, suitable for on-the-go vaping and prefilled with 20mg of nicotine as well as up to 2ml of e-liquid. Offering 600 puffs per device, they are designed for mouth-to-lung vapers in particular, who want to mimic their former experience of smoking through getting a consistent throat hit.
The updated range comes in 10 different flavours including Sweet Strawberry, Mango Ice, Banana Ice, Sour Apple, Peach Ice, Strawberry Ice Cream, Watermelon Ice, Blueberry Sour Raspberry, Blueberry Ice, and Grape.
The relaunch coincides with a packaging redesign to protect against sales to minors and combat counterfeiting. New packs feature a prominently displayed security code which retailers and consumers can use to check the authenticity of the product. In addition, the age restriction for sale of the product is also pronounced.
Allen Yang, Chief Executive at Geek Bar, commented: “The S600 has stood the test of time and is as popular today as it was two years ago when we first introduced it to the UK market. However, at the same time it’s important not to stand still and we have given a modern twist to the range which will give an even better experience to our customers, particularly those considering switching to vaping to quit their smoking habit.”
