Kids Fruit Snacking brand, Bear, has renewed its partnership with the Natural History Museum in London for a second year, with an on-pack promotion across its Bear Yoyos multipacks.
The campaign gives shoppers the chance to win tickets to the Museum’s Dino Snores for Kids sleepovers and is open to families with children aged seven to 11.
Entry is quick and easy: shoppers simply purchase a pack of Bear Yoyos and scan the QR code on-pack to enter online.
Last year’s promotion saw a +29% uplift in new customers and +7.6% growth in unit sales for the brand.