What’s new this Christmas?

Each year, suppliers unveil the products that they hope will deliver sales over the hugely profitable festive period. For retailers it marks the start of a season where space is cleared and shelves are decked with all manner of seasonal snacks. Here, we take a look at some of the launches most likely to drive your sales between now and the big day.


 

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Furniss

For retailers looking to add something new at the high-end of the market, then Furniss, the original Cornish biscuit manufacturer has updated its packaging and introduced a new Gingers Gift Pack (rrp £5.99) contains Dark Chocolate, Original and Spiced Lemon biscuits.

Mars has a number of new products launching this year, including Maltesers Giant Cracker, Merryteaser Reindeer Advent Calendar and Milky Way Magic Stars tube. Many favourites will be returning, including Galaxy Gift For You in white chocolate. Merryteaser Reindeer was its leading self-eat product last year, so there will be a big push on that one too.

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Ferrero

A new premium assortment range leads the way for Ferrero this year. Ferrero Golden Gallery, is a mixed luxury box that will retail in a 22 pack (rrp £7.99) and a 45 pack (rrp £14.99). A 150g box format will be available from the Raffaello while two new seasonal formats will also join the line-up this year: Ferrero Rocher Star Tree Decoration and a Raffaello Star Tree Decoration (rrp £1.99).

Jacob’s Christmas Crackers leads the charge from UB. The 450g pack (rrp £4.29) includes novelty Cream Crackers with yuletide messages embossed on the product. Jacob’s Cracker Selection adds to the company’s convenience offering. Arriving in a 170g pack (rrp £1.00), it is the perfect size for sharing. Lastly, Jacob’s Tin contains four 200g roll wraps (2x Jacob’s Cream Crackers, 1x Cracked Blacked Pepper and 1x Choice Grain) in a new design tin.

On the McVities front, there are new looks for Victoria and Family Circle while a number of festive favrouites will be returning.


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