Avant Water has signed a partnership to become the official water partner of Celtic Football Club, with its products to be stocked at Celtic Park. The agreement will be brought to life across the season through stadium advertising and a series of brand activations.
Avant said the tie-up aligns with the club’s community focus and sustainability goals, and will include support for initiatives connected to fans and local programmes.
“At Avant, we believe in fuelling champions not only through premium hydration but also by supporting impactful initiatives that make a real difference. Their commitment to social impact, sustainability, and wellbeing closely aligns with our own values, and we look forward to the positive work we can do together,” said Soner Kanal, Director of Avant Water.
