Walkers add Monster Munch to value snacks range

Packets of Walkers crisps

Walkers is extending its 39p price marked pack value snacks range, by adding Roast Beef and Pickled Onion Monster Munch SKUs to an existing range which includes Cheeseballs, Snaps, Frazzles, Twisted and Chipsticks.

A four case stacker and in-store PoS materials for the range will also be produced. The range will also be supported by a ‘3 for £1’ promotion that Matt Goddard, Field Sales Director at PepsiCo said would help increase basket spend for retailers whilst also building shopper trust to encourage repeat purchases.