Vitalite takes free-from gold award

Vitalite Dairy Free

Dairy Crest’s Vitalite dairy free spread has received a gold commendation in the Milk Alternatives category at the Free From Food Awards.

At the UK’s only industry awards for free-from food, Vitalite was the only spread product to be shortlisted in the highly competitive Milk Alternatives category, going on to beat off a host of new product entrants to win a gold award.

The judges praised Vitalite for its creamy texture and buttery flavour, stating that it would be difficult to distinguish the dairy-free spread from regular, full dairy products due to its great taste and spreading credentials.

Neil Stewart, Butters and Spreads Marketing Controller at Dairy Crest, said: “We’re hugely proud that our long established Vitalite brand has been recognised with a gold in such a dynamic category at this year’s awards.

“To receive such a glowing commendation from the judges is hugely gratifying and is testament to the dedication of our development teams to ensuring that our product remains best in class (for taste, quality and performance).”